"This works so good it should be illegal"

^^ That's the marketing bro headline.

But truly, if you're unsure what to write about...

Get on a 60-minute call with someone you serve.

Their problems = your content topics.

Your lessons = your insights.

Done.

Here's what I'm finding: The calls I do fuel exactly what I need to create.

Because I'm not "manufacturing" content.

I'm just documenting what I'm already doing.

• Record your calls/lives/looms.

• Pull your chat transcripts.

• Save your best comment replies.

• Document the questions you see/hear/receive.

The work you're already doing IS the content.

A single call could become a post and 5 Notes. A good question you answered can become next week's post. A comment reply you posted can turn into tomorrow's note.