Great writing is valuable

Readers pay directly for writing they care about. Start accepting paid subscriptions in just a few minutes. Top writers on Substack make millions of dollars per year.

“Substack provided me with a platform to succeed. I make more money now than I had at any salaried journalism job. I was so scared, and I can't believe how wrong I was.”

Emily Atkin, Heated

“Substack makes it dead simple to start a newsletter and get paid for it.”

Judd Legum, Popular Information

“Substack provides me a way to be the primary financial beneficiary of my writing, for which I am so grateful.”

Nadia Bolz-Weber, The Corners

How much money can I make?

The best way to start a paid newsletter is to first build an audience for your work. Not all of your readers will pay, but not all of them have to. If you’re able to convert 5-10% of your email list to paid subscribers, you’re well on your way.

Publishing is free, forever. We only make money when you do. Once you add paid subscriptions, we charge 10%. There’s also a credit card fee charged by our payments provider.

Estimate what you could make on Substack
$4,638per month
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“I’ve been floored by the success of my newsletter in the two months since I launched, especially considering the niche nature of the topics I cover. Substack has re-energized me as a writer.”

—Gino Sorcinelli, Micro-Chop


If I set up a paid publication, does all my content have to be paid?
Can my publication have multiple authors or contributors?
Can I create multiple publications under the same account?
Can I import my email list from another platform?
Can I import my posts from another platform?
How do payouts work on Substack?
How does Substack make money?
Can I use affiliate links in my emails?