Madhavan Ramanujam
Stanford, California, United States
9K followers
500+ connections
Articles by Madhavan
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10 Key lessons in Packaging and Pricing from a Unicorn company
10 Key lessons in Packaging and Pricing from a Unicorn company
By Madhavan Ramanujam
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Pay-as-you-wish for Monetizing Innovation and Support a Cause
Pay-as-you-wish for Monetizing Innovation and Support a Cause
By Madhavan Ramanujam
Activity
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Calling all IIT Grads: I'm excited to announce and launch IIT Build! Our goal is to help more IIT grads start, build, and scale companies. If you're…
Calling all IIT Grads: I'm excited to announce and launch IIT Build! Our goal is to help more IIT grads start, build, and scale companies. If you're…
Liked by Madhavan Ramanujam
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Generative AI is going to change the SaaS pricing model - and that’s a good thing. For years, the "per-seat" model has been the go-to for SaaS…
Generative AI is going to change the SaaS pricing model - and that’s a good thing. For years, the "per-seat" model has been the go-to for SaaS…
Liked by Madhavan Ramanujam
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Have you ever heard of a $20 cup of coffee? The Ain't Normal Cafe in Oakland is serving up just that. This reminded me of Madhavan Ramanujam's talk…
Have you ever heard of a $20 cup of coffee? The Ain't Normal Cafe in Oakland is serving up just that. This reminded me of Madhavan Ramanujam's talk…
Liked by Madhavan Ramanujam
Experience
Education
Publications
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Monetizing Innovation
Wiley
Businesses need to innovate to survive, yet the failure rate for innovation is shockingly high. Nearly three out of four new products or services miss their revenue and profit goals — or fail entirely. Companies embark on the long and costly journey of product development hoping they'll make money on their innovations, but not knowing if they will. It doesn't have to be that way. Find out what customers value and how much they are willing to pay. Design the product around the price, and the…
Businesses need to innovate to survive, yet the failure rate for innovation is shockingly high. Nearly three out of four new products or services miss their revenue and profit goals — or fail entirely. Companies embark on the long and costly journey of product development hoping they'll make money on their innovations, but not knowing if they will. It doesn't have to be that way. Find out what customers value and how much they are willing to pay. Design the product around the price, and the results will surprise you.
Other authorsSee publication
More activity by Madhavan
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Gamma is the most intuitive presentation tool we’ve ever used, helping users go from idea to presentation at the speed of AI. Following our seed…
Gamma is the most intuitive presentation tool we’ve ever used, helping users go from idea to presentation at the speed of AI. Following our seed…
Liked by Madhavan Ramanujam
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Grab reported its Q1 results earlier today. Another strong quarter under our belt. I am so proud of our team and thankful for the continued support…
Grab reported its Q1 results earlier today. Another strong quarter under our belt. I am so proud of our team and thankful for the continued support…
Liked by Madhavan Ramanujam
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Very excited to announce the successful close of our $7M series Seed round, led by Active Impact Investments with continued support from Fall Line…
Very excited to announce the successful close of our $7M series Seed round, led by Active Impact Investments with continued support from Fall Line…
Liked by Madhavan Ramanujam
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Very excited to be collaborating with you Manoj Soundararajan 🚀 I’ve lost track of the number of people who have congratulated me on you joining us…
Very excited to be collaborating with you Manoj Soundararajan 🚀 I’ve lost track of the number of people who have congratulated me on you joining us…
Liked by Madhavan Ramanujam
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So proud of my wife Erin Danielsen Echter PhD; she set out to create something unlike anything her industry has ever seen and I believe she…
So proud of my wife Erin Danielsen Echter PhD; she set out to create something unlike anything her industry has ever seen and I believe she…
Liked by Madhavan Ramanujam
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Super excited to host ~100 founders and CISOs at the Foundation Capital #RSA event. Huge kudos to my partner Sid Trivedi for leading the charge here.…
Super excited to host ~100 founders and CISOs at the Foundation Capital #RSA event. Huge kudos to my partner Sid Trivedi for leading the charge here.…
Liked by Madhavan Ramanujam
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one of the biggest tensions in B2B products is knowing that you need to tweak pricing/packaging but being aware that it slows things down (with your…
one of the biggest tensions in B2B products is knowing that you need to tweak pricing/packaging but being aware that it slows things down (with your…
Liked by Madhavan Ramanujam
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Beginning today, my forthcoming book Pattern Breakers, written with Peter Ziebelman, is available for pre-order. I’ve been working on this for quite…
Beginning today, my forthcoming book Pattern Breakers, written with Peter Ziebelman, is available for pre-order. I’ve been working on this for quite…
Liked by Madhavan Ramanujam
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Reflecting on the enlightening insights and stimulating discussions at the recent Gartner conference. It was truly inspiring to connect with industry…
Reflecting on the enlightening insights and stimulating discussions at the recent Gartner conference. It was truly inspiring to connect with industry…
Liked by Madhavan Ramanujam
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Have You Seen Companies Open-Sourcing Their Pricing? We’re Considering It 🤔 We've collected responses from 15,000 potential users related to price…
Have You Seen Companies Open-Sourcing Their Pricing? We’re Considering It 🤔 We've collected responses from 15,000 potential users related to price…
Liked by Madhavan Ramanujam
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We gathered Footwork’s founders and limited partners yesterday for an afternoon of off-the-record conversations with a few of our investor friends…
We gathered Footwork’s founders and limited partners yesterday for an afternoon of off-the-record conversations with a few of our investor friends…
Liked by Madhavan Ramanujam
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I recently sat down with @Ibrahim Bashir from @Amplitude to chat about monetization and pricing. We talked about iterating on pricing, getting past…
I recently sat down with @Ibrahim Bashir from @Amplitude to chat about monetization and pricing. We talked about iterating on pricing, getting past…
Shared by Madhavan Ramanujam
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