How to write concisely: (without spending 5 years studying copywriting) 1. "Play dumb" (page 2) 2. Cut fluff (page 3) 3. Shorten it (page 4) Bonus: 3 concise writers to study (page 7) People get bored easy. I do. I barely read anything unless I know it's going to be useful to me. The need to write: - more clear - more concise ...is becoming more urgent. It's the diff between a sale vs no sale. Be cut throat. Write your piece, don't waste (anyone's) time. (if you like this copywriting guide, save it and follow Matt Barker for more) ↓ 👋 Want free copywriting templates, guides and cheat sheets like this? Join 10,000+ on my newsletter: https://lnkd.in/e9ppAnJu You'll get 7 days of templates, my ultimate hook writing cheat sheet and more, free.
No. 2 is always a golden rule to follow, Matt. Don't use two words where you can use one.
That lil graphic art man looks very vibey lol
1. Stop writing to everyone 2. Offer value 3. Delete fluff
Do not use the word realm....it's a favorite of ChatGPT...I won't read any further if I see it. Besides, who uses this word in conversation Matt Barker?
Less is more, especially when you've only got a split second to catch someone's attention.
No one has time to break down complex terms, always keep it simple !
Currently I'm practicing to write better hooks. Matt Barker
Smart writers try to write dumb. Dumb writers try to write smart. What will you choose?
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2moWhat I'm taking from this Matt Barker is "be ruthless in your editing, and your words will carry far more impact"?