About
Managing Director, Geoffrey Moore Consulting
Chairman Emeritus, TCG Advisors, Chasm…
Articles by Geoffrey
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More on Polarization—A Tale of Two Narratives
More on Polarization—A Tale of Two Narratives
By Geoffrey Moore
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Search Engine Marketing in the Coming Era of AI-Assisted Search
Search Engine Marketing in the Coming Era of AI-Assisted Search
By Geoffrey Moore
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After the Chasm—Scaling Beyond the Beachhead
After the Chasm—Scaling Beyond the Beachhead
By Geoffrey Moore
Activity
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The pandemic changed how business is done and it is more important than ever to understand how your business is perceived, relative to the…
The pandemic changed how business is done and it is more important than ever to understand how your business is perceived, relative to the…
Liked by Geoffrey Moore
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"Davidow and Malone offer an original and exquisite explanation-a new lens into history-as to how new technologies have brought the Industrial…
"Davidow and Malone offer an original and exquisite explanation-a new lens into history-as to how new technologies have brought the Industrial…
Liked by Geoffrey Moore
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Whether your company’s sales process consists of six neatly defined steps or sixty less predictable steps, what we see in the marketplace today is…
Whether your company’s sales process consists of six neatly defined steps or sixty less predictable steps, what we see in the marketplace today is…
Liked by Geoffrey Moore
Experience
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Education
More activity by Geoffrey
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Thank you for highlighting these key points from my work. Creating a culture of innovation starts with leadership that not only encourages but also…
Thank you for highlighting these key points from my work. Creating a culture of innovation starts with leadership that not only encourages but also…
Liked by Geoffrey Moore
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Today we’re rolling out Slack lists to bring project and task management directly into Slack – so you can turn conversations into action, right in…
Today we’re rolling out Slack lists to bring project and task management directly into Slack – so you can turn conversations into action, right in…
Liked by Geoffrey Moore
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Virtual space is turning people into automatons programmed to seek amusement. Technology is a tool, not an environment, and we must be the tool…
Virtual space is turning people into automatons programmed to seek amusement. Technology is a tool, not an environment, and we must be the tool…
Liked by Geoffrey Moore
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#Marketing is not the art of finding clever ways to dispose of what you make. Marketing is the art of creating genuine customer value. It is the art…
#Marketing is not the art of finding clever ways to dispose of what you make. Marketing is the art of creating genuine customer value. It is the art…
Liked by Geoffrey Moore
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A company’s innovating engine is driven by three key processes of innovating: creation, integration, and reframing. Everyone within the company must…
A company’s innovating engine is driven by three key processes of innovating: creation, integration, and reframing. Everyone within the company must…
Liked by Geoffrey Moore
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🌍💡 For businesses, their influence on poverty alleviation is profound yet nuanced. This World Economic Forum article, echoing themes from our book…
🌍💡 For businesses, their influence on poverty alleviation is profound yet nuanced. This World Economic Forum article, echoing themes from our book…
Liked by Geoffrey Moore
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With #AI reshaping Google's search, adaptation is key to staying ahead. News media must pivot to engaging, high-impact content and #B2C marketers…
With #AI reshaping Google's search, adaptation is key to staying ahead. News media must pivot to engaging, high-impact content and #B2C marketers…
Shared by Geoffrey Moore
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Looking for an alternative to the #NetPromoterScore? What you need is an index—a methodologically sound alternative to NPS that provides that single…
Looking for an alternative to the #NetPromoterScore? What you need is an index—a methodologically sound alternative to NPS that provides that single…
Liked by Geoffrey Moore
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There has been a paradigm shift from the values of the founders of Hewlett-Packard and Intel and today's tech businesses. Rather than focusing on…
There has been a paradigm shift from the values of the founders of Hewlett-Packard and Intel and today's tech businesses. Rather than focusing on…
Liked by Geoffrey Moore
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Despite considerable fanfare around the concept of #customersuccess, in most #tech companies CS is still in its infancy as a strategy and an…
Despite considerable fanfare around the concept of #customersuccess, in most #tech companies CS is still in its infancy as a strategy and an…
Liked by Geoffrey Moore
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Google's #AI Overviews are set to revolutionize search, impacting web traffic dynamics. News publishers will need to focus on unique, high-quality…
Google's #AI Overviews are set to revolutionize search, impacting web traffic dynamics. News publishers will need to focus on unique, high-quality…
Shared by Geoffrey Moore
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Virtual space is the most powerful tool ever created by humanity. It can make our lives more enjoyable and productive. But it can only do that if we…
Virtual space is the most powerful tool ever created by humanity. It can make our lives more enjoyable and productive. But it can only do that if we…
Liked by Geoffrey Moore
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