About
Simon Owens is a DC-area journalist who covers the media industry. His newsletter follows…
Articles by Simon
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Budget that used to be allocated toward TV advertising is now being spread out across lots of different mediums -- mainly as a result of the TV…
Budget that used to be allocated toward TV advertising is now being spread out across lots of different mediums -- mainly as a result of the TV…
Shared by Simon Owens
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More data on how much YouTube dominates our screens. I think one thing to note is that YouTube's payout to content creators is huge -- it's…
More data on how much YouTube dominates our screens. I think one thing to note is that YouTube's payout to content creators is huge -- it's…
Shared by Simon Owens
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Dan Abrams says Mediaite is profitable. "Our audience has grown exponentially with the site often drawing a whopping 80 million page views per month…
Dan Abrams says Mediaite is profitable. "Our audience has grown exponentially with the site often drawing a whopping 80 million page views per month…
Shared by Simon Owens
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More activity by Simon
I just don't agree with this take at all. Unlike with cable, you can opt out of ads by subscribing at a higher-priced tier, and you can more easily…
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I just don't agree with this take at all. Unlike with cable, you can opt out of ads by subscribing at a higher-priced tier, and you can more easily…
Shared by Simon Owens
This is a fun read about that time in the 1990s that JFK Jr launched a glossy print magazine.
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This is a fun read about that time in the 1990s that JFK Jr launched a glossy print magazine.
Shared by Simon Owens
Apparently Facebook executives gave serious thought and discussion to either launching a news outlet or acquiring one.
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Apparently Facebook executives gave serious thought and discussion to either launching a news outlet or acquiring one.
Shared by Simon Owens
We still don't fully know how much generative AI will impact search traffic, but every media company should be shifting its focus to developing…
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We still don't fully know how much generative AI will impact search traffic, but every media company should be shifting its focus to developing…
Shared by Simon Owens
WSJ profiles a company that's become a huge hit in the tech industry despite only publishing one episode per month.
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WSJ profiles a company that's become a huge hit in the tech industry despite only publishing one episode per month.
Shared by Simon Owens
Tubi has quietly become a powerhouse in TV streaming, mostly due to its free offering of a relatively large content library.
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Tubi has quietly become a powerhouse in TV streaming, mostly due to its free offering of a relatively large content library.
Shared by Simon Owens
Safari is supposedly working on an update that would block some programmatic ads on websites.
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Safari is supposedly working on an update that would block some programmatic ads on websites.
Shared by Simon Owens
Finally made my way through a huge backlog of podcast interviews and now I'm scheduling new ones. If you're a successful media entrepreneur/creator…
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Finally made my way through a huge backlog of podcast interviews and now I'm scheduling new ones. If you're a successful media entrepreneur/creator…
Posted by Simon Owens
"YouTube is marking one year as the most-watched streaming platform on Nielsen’s Gauge chart, which tracks what consumers are watching on TV, and the…
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"YouTube is marking one year as the most-watched streaming platform on Nielsen’s Gauge chart, which tracks what consumers are watching on TV, and the…
Shared by Simon Owens
I think the world is only starting to wake up to how much YouTube dominates screen time -- whether it's TVs, desktops, or mobile phones. It's even…
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I think the world is only starting to wake up to how much YouTube dominates screen time -- whether it's TVs, desktops, or mobile phones. It's even…
Shared by Simon Owens
Traditional media companies have a pretty poor track record of running gaming studios.
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Traditional media companies have a pretty poor track record of running gaming studios.
Shared by Simon Owens
So YouTube is obviously a huge player in the podcast space, but my gut tells me that most of its podcast consumption is happening on the video…
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So YouTube is obviously a huge player in the podcast space, but my gut tells me that most of its podcast consumption is happening on the video…
Shared by Simon Owens
Our CEO Dan Gerstein talked with media industry journalist Simon Owens about the economics of ghostwriting books, from what GG looks for in…
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Our CEO Dan Gerstein talked with media industry journalist Simon Owens about the economics of ghostwriting books, from what GG looks for in…
Liked by Simon Owens
Large media brands rarely die these days; they just reemerge as zombie versions of their prior selves.
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Large media brands rarely die these days; they just reemerge as zombie versions of their prior selves.
Shared by Simon Owens
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