Congratulations to

, winner of our TikTok Liberation Prize. We launched this prize to support the smart TikTokers ahead of the ban and inspire them to bring their followers to Substack. It was a fun experiment, and we loved seeing creative, weird, amazing videos everyone shared. Congratulations again to Aaron, and thanks to everyone who participated. 

In addition to receiving the $25,000 prize, Aaron will work with us over the next year as a Creative Advisor, sharing feedback as we make the Substack app a better home for creators. I’m going live with Aaron this Wednesday, January 22 at 12pm PT to talk about his experience with Substack so far—from using Chat and Notes to going Live. Download the app and subscribe to Aaron so you don’t miss it. 

Even a temporary ban like this is a reminder of why all creators deserve their own space on the internet–where they’re in control. Other social apps are built around a media format, but Substack is built around you. So if you’re new to Substack, welcome. We’re so glad you’re here.