Make money doing the work you believe in

Immediate questions

  • Given the sophistication and the hiring of third parties, when and where was this plan hatched?

  • Would you mention a specific organisation like Joshua Kushner’s Thrive Eternal in the announcement if you weren’t significantly far along in the negotiation?

  • Is Gianni Infantino in too deep when it comes to Trump world?

  • A plan of this nature can’t be delivered single-handedly so what, for example, is the involvement of Infantino’s right hand man, Fifa General Secretary Mathias Grafstrom in all this?

  • How long has ‘commercial advisor’ Greg Maffei - a big media player - been working this up?

  • Will Fifa only be looking to Big Finance America and Saudi sovereign wealth to raise money, or does it have other leads?

  • Does non-controlling minority investment mean you can’t advocate for an even more expanded World Cup, staged every two years?

  • In framing this as dependent on wider Fifa approval, to what extent is this ultimate smart politics or deeply cynical and brazen attempt to win votes through the promise of $20 million?

  • A plan to raise $4.2 billion after a $15 billion World Cup - how rich does a global governing body actually need to be? Should be?

  • Actually, how do you define a ‘governing body’ these days?

  • What can and can’t be sold in sport, and who should decide that?

  • Should the idea of a Commissioner of global football/the World Cup be immediately ruled out?

  • Has anyone mentioned this to players or clubs, and how much of the newly-sized pie will they be asking Fifa for?

  • How precisely does Uefa turn its swift rebuttal into real action - and the ultimate threat of a boycott or split - when two of its members are hosting the next men’s World Cup?

  • There are four long years until the next opportunity to boycott a men’s World Cup, so is next year’s Women’s World Cup poised to become collateral damage here?

  • What would it take for the FA to withdraw its bid (the sole bid) for the 2035 Women’s World Cup?

  • What will US Soccer and MLS’ position be, given the commercial bonanza of 2026 and an apparent desire to host again as early as 2038?

  • Would - could - the US step in as early as 2030, in the unlikely event that was required, given it has a Women’s World Cup in 2031?

  • What does a Uefa-led breakaway from Fifa actually look like in practice?

  • Who can be persuaded to run against Infantino, even if the likelihood of victory is slim?

Jul 28
at
8:45 PM
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