Do your best work, supported by your subscribers

Substack lets independent writers and podcasters publish directly to their audience and get paid through subscriptions.

The subscription network for independent writers and creators

1
The Generalist returns to Substack to deliver more of founder Mario Gabriele’s thoughtful analysis on the future of tech, venture capital, and the strategies and tactics that make for exceptional business.
Hundreds of paid subscribers · $499/year
2
Comedian, actor, and author Michael Ian Black is a nine-year NFL veteran with something to say.
Launched a month ago · $5/month
3
The Clearing by internationally bestselling author of Wintering and Enchantment Katherine May is a newsletter and community for wild minds, winterers and enchantment-seekers. Katherine also hosts the top-ranking podcast How We Live Now.
Hundreds of paid subscribers · $7/month
4
Head of Research at Our World in Data and a senior researcher at the University of Oxford Hannah Ritchie’s Substack looks a range of environmental impacts—from climate and energy, to food, deforestation, and oceans—through the lens of big data.
Launched 6 months ago
5
Bite into this is a weekly newsletter dissecting the culture of food and drink with stories, reviews, recipes, and occasional rants, written by home-cooking obsessed journalist Anna Kramer.
Launched 5 months ago

Building a new economic engine for culture

You wrote it, you own it.

You always own your intellectual property, mailing list, and subscriber payments. With full editorial control and no gatekeepers, you can do the work you most believe in.
Create your Substack

Grow your audience.

Marketing isn’t all on your shoulders. More than 40% of all new free subscriptions and around 10% of paid subscriptions to Substacks come from within our network.
Create your Substack

Let us handle everything else.

A Substack combines a blog, newsletter, payment system, and customer support team — all integrated seamlessly with a simple interface. We handle the admin, billing, and tech so you can focus on your best work.
Create your Substack

A world-class reading and listening experience

Substack’s simple system lets you publish to the web, email, and our app simultaneously so you can find new readers and always reach your existing audience.
Create your Substack
We make it easy to start a subscription podcast. Share episodes to Substack subscribers and to all the major podcast players with one click.
Create your Substack
Upload or record videos directly into a Substack post. Make videos available to everyone or only paid subscribers.
Create your Substack
On Substack, you’re not publishing into a void. Comments and community threads connect you and your subscribers directly.
Create your Substack

“I can still remember standing in the kitchen in March 2020 and watching the first $1.00 I made come through, from sharing my own research. A year later and it’s now my full-time ‘job’.”

– Conor Mac, Investment Talk

Substack basics

What is a Substack?

Substack helps anyone set up a blog and email newsletter. No tech knowledge is required. Without ads and algorithms to get in the way, you can sustain a direct relationship with your readers and retain full control over your creative work.

Do I need to pay for Substack?

It’s free to get started on Substack. If you turn on paid subscriptions, Substack will keep a 10% cut of revenues for operating costs like development and customer support. There are no hidden fees and we only make money when writers do.

Do I own what I publish on Substack?

You will always own your content and your relationships with your subscribers. We make it easy to import and export your archive, email list, and payments information to and from other platforms.

Will Substack help me grow my audience?

Yes. More than 40% of all new free subscriptions and around 12% of paid subscriptions to Substacks come from within our network.

How do I move my past work to Substack?

If you already have an audience on Wordpress, Mailchimp, Ghost, Medium, Tumblr, or another platform, you can easily import your posts and your email list in the Substack setup process.

Get started in minutes