With recommendations, referrals, and a powerful growth network, Substack writers spend less time on marketing and more time writing.
The Substack Network drives 20% of paid subscriptions across the platform.
There are millions of readers with email addresses and credit card information already in the Substack system, making them 3x more likely to pay for a subscription to your publication. That means you get readers and money for free just by publishing on Substack.
Substack’s most powerful feature is growth
Simple cross-promotion for writers
Recommendations is our human-powered system that helps writers suggest other writers to their readers via the subscribe flow, on their homepages, and in automated emails. Substack writers have called this feature “game changing” and industry analysts have called it an “unfair advantage.”
Substack has built referral tools that are custom-made for subscription publishers — Gift Referrals and Writer Referrals — allowing you to grow your readership through the quality of your work, not stickers and coffee mugs.
“78% of new subscribers are now coming from other Substack newsletters recommending my newsletter. And 11% of paid. Game changing feature.”
Substack Boost is like having a secret growth team that puts Substack’s data and expertise to work without you having to lift a finger. Boost uses discounts and special offers at the right moment to maximize revenue.
The Substack web reader and iOS and Android apps are full of interactive discovery features—from search to leaderboards to reader profiles—that make it one-tap easy for new readers to find and subscribe to your publication.
Publishers on Substack get a dedicated SEO team focused on making Substack publications appear higher in search rankings. Our advanced SEO tools are designed to offer customization where it counts.