This is my best performing post so far (in terms of engagement).

It’s the one most people liked, restacked, commented on, and even finished reading (you can check this from Dashboard > Stats > Posts, and under Display, choose Finished Post).

What does this tell me?

That simple posts that share one main idea, one reminder, one thing to do (which many might have never thought of), do well.

We don’t have much time, but can all use a 2-minute task that helps our writing business in some way.

This type of content is easy to write, and it provides a lot of value. People were genuinely thanking me for this reminder and some started doing it for the first time because of this article.

I have many other Substack tips like this to share, and I see that each deserves its own post so it can get the attention it deserves.

How about you?

What’s your best performing post, and why do you think that is?