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Michelle Wiles
Where brand meets business. Ex-McKinsey, Ogilvy, Vaynermedia, P&G.
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Michelle Wiles
@michellewiles
Where brand meets business. Ex-McKinsey, Ogilvy, Vaynermedia, P&G.
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Embedded Brand Strategy
By Michelle Wiles
A blog about brand-led businesses. Read by CEOs who want to build strong brands, and marketers who want to think more like CEOs. Original content, frameworks, and strategies you won't find anywhere else.
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