Anurag Wadehra (@anuragwadehra): "Most GTM playbooks are falling apart for AI native products. Rapid experimentation is happening across channels and campaigns, but it’s unclear what will sustain. Is there a foundational way to embed and test AI capabilities into product or sales led GTM?"

The app for independent voices

Most GTM playbooks are falling apart for AI native products. Rapid experimentation is happening across channels and campaigns, but it’s unclear what will sustain. Is there a foundational way to embed and test AI capabilities into product or sales led GTM?

GTM Strategist

An Attractive Value Experience (AVX): Framework for Building AI Native Go-to-Market Foundation

Jun 13

6:03 PM

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