It’s disgusting to see all these so-called ‘based’ brands popping up with Chinese-made shirts and AI-generated slop designs. When people buy that stuff, it shows where their commitment really is surface level. Just a look. Nothing deeper.

We still work with nationalist artists who hand-draw every design. We still go out of our way to make each item through our guys, so they can support their families even though it costs us a lot more to produce.

And the profit we do make? We pour it back into the scene funding things like the recent Frontier event, the fight night in Europe, or helping musical artists get off the ground.

We’ve always been more than just a clothing brand. To everyone who’s been with us over the years: thank you. Because of your support, projects like Media2Rise, inspiring Active Clubs, supporting Pow's, and making fight nights happen are all possible. Support those that support you. All new items at