I agree with this 100%. I worked for a couple of early-stage startups in SF as a Founding GTME, and the role was very undefined, often leaning more toward developing the strategy, experimenting, and scaling it as well —kind of a hybrid between a GTME and an AI Growth Specialist. I think this year is going to be crucial as companies figure out what the role of a true GTME is, especially since there are so many startups automating different parts of the GTM pipeline that founders can plug in and experiment with.