Julie Tonna (@julietonna): "Great read on How to Use Games for Brand Marketing by Julian Runge. I’ll deep dive more into this theme in an upcoming serie. https://hbr.org/2024/11/how-to-use-games-to-build-relationships-with-your-customers"

Make money doing the work you believe in

Julie Tonna Nov 21, 2024

Great read on How to Use Games for Brand Marketing by Julian Runge.

I’ll deep dive more into this theme in an upcoming serie.

hbr.org

How to Use Games to Build Relationships with Your Customers

Organizations are still learning how to think about games as media for marketing. Games aren’t typically covered in marketing classes in business schools, and they are often still seen as fundamentally different from other media. Modern-day games offer companies varied opportunities to connect with…

Nov 21, 2024

11:06 AM

Make money doing the work you believe in

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