Bolaji Oyejide 

@helloaudience
B2B Marketing is in a state of emergency. Demand desperation is at an all-time high. MQL campaigns aren't enough anymore. Explore how the world's best brands seize attention, earn subscription & create affinity. This is the NEW Demand Creation.
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Before The Funnel.
By Bolaji Oyejide
95% of our ideal buyers aren’t in-market. (95% of our competition ignore them.) How do we build Habits of Consumption around our Strategic Narrative & Unique POV… so those 95% out-of-market… become future buyers? Welcome to Before The Funnel.