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catherine mcquaid
Strategic account acquisition tools: product market fit benchmarking + Lean customer discovery Market-tested hypotheses (controlled experiments) = de-risked decisions
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catherine mcquaid
@catheirne
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Strategic account acquisition tools: product market fit benchmarking + Lean customer discovery Market-tested hypotheses (controlled experiments) = de-risked decisions
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Lean Sales
By catherine mcquaid
Enterprise account acquisition. Product/market fit validation+ Lean customer discovery= de-risked decisions
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