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Fred Jame / 傅瑞德
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10 years in media, 20 years in technology, and now consulting both on marketing, branding, strategy, management, and cultural transcreation. 半生科技業、半生出版業。曾任行銷長、總編輯、大學講師、媒體創辦人;橫跨商管、科技、語言、軍事領域。目前為企業提供品牌、行銷策略、文化轉換等顧問服務。
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傅瑞德的硬派行銷塾
By Fred Jame
傅瑞德的實戰行銷策略、案例分析、文案寫作技法研究、商管評論電子報(偶爾會出現貓)。
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