The guy who gave us “De do do do, de da da da Is all I want to say to you” believes that AI “lacks the ability to convey genuine emotions in music.”
Sting, a renowned musician, has expressed concerns about the increasing use of artificial intelligence (AI) in songwriting. He believes that musicians will have to fight to protect their work against AI-generated songs.
Recently, there have been instances of AI cloning famous artists' vocals in songs. Sting finds this unimpressive and believes that AI lacks the ability to convey genuine emotions in music.
The music industry has formed the "Human Artistry Campaign" to address copyright violations by AI companies using commercially-released music to train their software.
The debate continues regarding the copyright protection of AI-generated music. While some musicians, like Neil Tennant of the Pet Shop Boys, see AI as a tool to overcome creative blocks, Sting emphasizes the importance of human control over AI tools. He believes that musicians should drive the technology rather than allowing machines to take over.
Sting's comments came ahead of him receiving a prestigious songwriting award, the Ivor Novello, recognizing his legendary career. He has sold over 100 million albums throughout his career and produced global hits. Last year, he sold his entire music catalog to a record label to protect his legacy and avoid potential legal battles after his passing. However, he still considers the songs to be his own, rationalizing the sale as a financial decision.
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