The founder of Taplio and TweetHunter (sold for over $10M) on product building:

"Ship first, think later." "Tech doesn’t matter." "Users don’t have to be happy."

These are just a few of the bold and controversial takes from Thibault Louis-Lucas, the creator of multiple SaaS hits that he sold for over $10M (two sold to Lempire).

If you want to know how Tibo built, scaled, and sold these products — while breaking all the traditional rules — this episode is a must-listen.

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In today’s episode, we dive into:

→ How to build mini tools that drive millions in revenue

→ How Elon Musk's X (Twitter) acquisition encouraged him to sell

→ Controversial takes on building products

→ Behind-the-scenes of his exits

→ His secrets to scaling

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𝗟𝗶𝘀𝘁𝗲𝗻 𝗻𝗼𝘄:

Spotify: open.spotify.com/show/7…

YouTube: youtube.com/@growproduc…

Apple: podcasts.apple.com/us/p…

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𝗧𝗵𝗮𝗻𝗸𝘀 𝘁𝗼 𝗼𝘂𝗿 𝘀𝗽𝗼𝗻𝘀𝗼𝗿𝘀:

june.so: Customer analytics for product focused teams - june.so/aakash

Dovetail: The Fastest Way to Understand Your Customer - dovetail.com/aakash

Secta Labs: Professional headshots from regular selfies - secta.ai/aakash

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𝗞𝗲𝘆 𝗧𝗮𝗸𝗲𝗮𝘄𝗮𝘆𝘀:

1. Ship First, Think Later

It's counterintuitive but speed trumps perfection when validating ideas.

Instead of overthinking, Tibo shipped 11 products in rapid succession to find product-market fit.

With TweetHunter, the MVP was a simple feed of viral tweets designed to inspire users— and it worked instantly.

The lesson? Start simple, ship fast, and let the market guide you. Aim to solve pressing problems quickly and refine based on real feedback.

2. Founder-Problem Fit Drives Success

The best products come from solving problems you’ve faced yourself.

Tibo targeted creators because he was one —experiencing the same pain points firsthand.

As a PM, become your product’s user. Solve real problems you deeply understand, and you’ll build solutions that resonate authentically.