Why do people also create a LinkedIn Newsletter?

⚪Because anyone who visit your LinkedIn profile gets an auto-invite to that Newsletter, which can direct traffic to your Substack one.

🟣LinkedIn happens to be a lot better than Substack’s app or Notes at targeting the right people to your Newsletter if you use LinkedIn posts correctly.

🟢 The fastest growing publications I know that are new take advantage of LinkedIn. Because it tends to be more valuable traffic with a higher click rate than all other social media combined. LinkedIn posts + a Newsletter.

✨ There, I said it.

LinkedIn’s SEO is also amazing, especially on long-form Newsletter articles.