Yet she feels it is her place to very publicly endorse Kamala while urging her fans to register and vote (however they choose).

She knows exactly how much influence she has and Pfizer knows how many millions they reached by paying Kelce to push the shots. Brilliant marketing, really, if only it weren't so deadly. No doubt he reached his own sports fans, but also millions of Swifters around the world.

Fortunately, her endorsement of Kamala backfired and she lost hundreds of thousands of fans across the various platforms.

#SwiftiesForTrumphas also gained steam.

I am one who believes that the relationship was a set-up to achieve this goal of influencing the fanbase of the most popular entertainer around the world. Many said it from the beginning.