We also underestimate today the evangelistic power of beauty.
From Roger Crowley’s 1453: “It was the beauty of the liturgy in St. Sophia that converted Russia to Orthodoxy after a fact-finding mission from Kiev in the tenth century experienced the service and reported back: ‘we knew not whether we were in heaven or earth. For on earth there is no such splendour and beauty, and we are at a loss how to describe it. We only know that there God dwells among men.”