A complete guide to the design thinking process

Design thinking is an iterative process where teams seek to understand user needs, challenge assumptions, define complex problems to solve, and develop innovative solutions to prototype and test.

The goal of design thinking is to come up with user-focused solutions tailored to the particular problem at hand.

Some of the world's most visionary leaders and thinkers (hello, Steve Jobs!) have used design thinking to take their organizations to new heights. But you don't have to be the founder of Apple to use it. You can use design thinking in virtually any situation, industry, or organization to create user-centric solutions to specific problems:

• Product managers use it to validate new features before development.

• Marketing teams apply it to understand customer journeys.

• Consultants run design thinking workshops to help clients identify opportunities.

This methodology works wherever teams need to solve problems with users at the center.

Many people have heard of design thinking. but don't understand what it is and how to use it. This helpful tutorial from the Mural blog breaks it down for us.