It’s so easy to justify not sharing about your writing or creative work. To hide away, and conclude that doing so is a smart move:

• “Shouldn’t I be writing my next book, not posting on social media? I heard it doesn’t really sell books anyway.”

• “I’m not reaching out to other authors. What I want is readers, not writers.”

• “I hate email. I’m not launching a newsletter. Everyone I know hates email too.”

• “Podcasts? I mean, unless I get on (insert name of super huge podcast), I don’t see how it will help me sell a single book. I’m not bothering.”

• “There is so much going on in the world. Who wants to hear about me and my book? It would be insensitive of me to even share about it now.”

When we don’t share about our creative work, is it any wonder that it languishes? That it feels like something that so few people know about. That opportunities are few and far between. That the market — even the world — seems out of sync with what you write and create?

I encourage you to step into your creative identity with bravery. To celebrate your unique creative voice. And to share that voice from a place of deep authenticity because it truly matters to you, and likely, will matter to someone else.