Last night I added all my Substack post links into NotebookLM + a PDF with all the comments I’ve received (since NotebookLM can’t process or open the “x more comments” button to see them all).

→ If you want to better understand your content, spot patterns, or get to know your readers more deeply, try this.

It took just 10–15 minutes, and the insights I got were so worth it.

Some of the questions I asked to dig for insights:

• What are some recurring themes in the comments? Are there any specific issues mentioned by my readers that I have overlooked and could approach in some future posts?

• What specific topics spark the most engagement or emotion (curiosity, gratitude, pushback)?

• Are they asking clarifying questions? And what are some clarifying questions that came up?

• Which posts consistently get more comments, and what do they have in common (format, topic, tone, length, vulnerability)?

• Are there repeated requests or themes my readers want me to cover? Do they point out confusion or friction I should smooth out?