So far, The Ultra Minute is the only media talking about me parting ways with Nike. Maybe as Europeans we have a problem with running media (who are they? where are they? what are they talking about?), or am I missing something?

This is not to give myself more importance than what I have - it’s a topic that I struggle with and I do not want to occupy more space than I deserve by any means - but isn’t it something interesting to talk about? I see an important marketing/media gap here (the fact that there aren’t relevant media talking about running/trail running, in general, especially in Europe).