Trend-chasing without purpose is an expensive hobby.
AI's popularity is creating a FOMO like never before. And it's turning into a positioning nightmare.
April Dunford's book "Obviously Awesome" has a brilliant Venn diagram that warns against jumping on every trend for the sake of it.
Social fitness tracker Strava launched "πππ‘π₯πππ ππ§πππ₯π₯π’π ππ§ππ", which confused its user base.
On an average day, Strava's "AI" churns out captain-obvious insights like "You ran⦠by running!"
But sometimes, it goes rogue. For example, a Reddit user shared an alert that their heart stopped for 10 minutes, and their leg had mysteriously vanished!
Strava's Reddit community is buzzing, but probably not in the way they'd hoped.
Consumer-facing AI chatbots have a long way to go, and failures are inevitable.
But Strava's "Athlete Intelligence" is a case in point: just because you can add AI doesn't mean you should.
