🍸 24 March: National Cocktail Day

Cocktail-led promotions can lift average transaction value by encouraging guests to trade up from soft drinks to aperitifs. It’s also a practical moment to test batch-made serves that maintain speed while reducing labour pressure.

Ideas to Try

• Run a 2-for-1 signature cocktail window between 5pm–7pm to drive early-evening footfall.

• Introduce a Cocktail of the Month with a clear margin target to capture impulse orders.

• Share short, fast-paced drink builds to showcase your most visual serves and attract local demand.

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