12-Month MBA for Product Managers (better than any $127K course)
[No paywall]
Month 1:
Introduction: Inspired by Marty Cagan
Leadership: Empowered by Marty Cagan and Chris Jones
Startups: The Right It by Alberto Savoia
Month 2:
Product Discovery: Continuous Discovery Habits by Teresa Torres
Interviews: The Mom Test by Rob Fitzpatrick
Product-Market Fit: The Lean Product Playbook by Dan Olsen
Month 3:
Business Model Generation by Alexander Osterwalder and Yves Pigneur
Value Proposition Design by Alexander Osterwalder and others
Testing Business Ideas by Alexander Osterwalder and David Bland
Month 4:
Setting goals: Radical Focus by Christina Wodtke
Leading with context: No Rules Rules by Reed Hastings
Teams: Team Topologies by Manuel Pais and Matthew Skelton
Month 5:
PLG: Product-Led Growth by Wes Bush
Retention: Hooked by Nir Eyal
Product-led Certification Course by Pendo with our dedicated 100% discount code not available elsewhere (I’m not an affiliate)
Month 6:
Marketing: This is Marketing by Seth Godin
Marketing for tech startups: Crossing the Chasm by Geoffrey A. Moore
Product Growth: Hacking Growth by Sean Ellis
Month 7:
Public speaking: Talk Like TED by Carmine Gallo
Copywriting: The Copywriter's Handbook by Robert W. Bly
Negotiating: Never Split the Difference by Christopher Voss and Tahl Raz
Month 8:
Making decisions: Thinking, Fast and Slow by Daniel Kahneman
Effectiveness: The 7 Habits of Highly Effective People by Stephen M. R. Covey
Networking: Superconnector by Ryan Paugh and Scott Gerber
Month 9:
Leadership: The Making of a Manager by Julie Zhuo
Financial Intelligence: The Psychology of Money by Morgan Housel
Accounting: Accounting for Non-Accountants by Wayne A. Label
Month 10:
Product Analytics: Lean Analytics by Alistair Croll and Ben Yoskovitz
A free North Star Framework Compendium: Premium post or Free PDF
Product Analytics Certification course by Pendo with our 100% discount code not available elsewhere (I’m not an affiliate)
Month 11:
JTBD: Jobs-to-be-Done by Tony Ulwick
What to build: Escaping the Build Trap by Melissa Perri
Building products: Build by Tony Fadell
Month 12:
Strategy: Playing to Win by Roger Martin
Business portfolio: The Invincible Company by Frederic Etiemble, Alan Smith, Alexander Osterwalder, Yves Pigneur
Bonus (recommended):
Career: The Ultimate Guide to Getting a PM Job by Aakash Gupta
Learning from the best: Working Backwards by Colin Bryar and Bill Carr
600+ Free Product Management Learning Resources
Product Manager Competencies Map
Product Management Skills Assessments
Top 16 Free Product Management Courses & Certificates
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Theoretical knowledge is not enough, but it’s a solid foundation. It equips you with a set of thinking tools you can apply to the challenges you might face at work.
All it takes is to read or listen to audiobooks for 45-60 min/day.
You can start networking on LinkedIn or in our Slack community.