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data center road trip // day 6-7

I don't think the data center backlash is about AI being evil or risky — but it does reflect people finding AI uniquely useless

for example: is the data center backlash just like the backlash to solar farms? both movements use classic NIMBY playbooks: FB groups, FOIA requests, packing city council. both also involve land use tensions between rural towns and state directives

yet the Saline, MI activists I met were pro-solar and anti-data center. first, data center deals are more secretive with more NDAs and bigger $$ amounts. second, solar was supported by environmentalists even if hated by farmers: it generates power instead of consuming it

it seems pretty clear that AI lacks a strong pro faction. plenty of folks are agnostic on data centers, and plenty hate them, but the only people truly excited are tech billionaires and utility companies — the least sympathetic entities you could have on your side

I’m spending the next 10 days driving around Wisconsin and Michigan to get a firsthand view of the data center buildout (and backlash)

planning to talk to a wide range of people — activists, workers, planners, normal residents; then writing a story on it!

let me know if you have thoughts on what to ask & who to talk to, if you live near a …

Jul 25
at
2:11 PM
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