Other details of the Metricool sale: percentage, stock option bonus, or sales evolution
The price has not been disclosed by either party. But we can tell you here how the distribution turned out: the buyer, the software and hosting group Team Blue, acquired 50.9% of the shares, as reflected in the consulted accounts.
What did the founders and Axon Partners, who shared 100% of the shares, do? The fund went from 17.8% to 8.7%. The founders, Juan Pablo Tejada and Laura Montells, went from 81% to 40.25%. It should be noted that the management company had an acquisition cost of €5M for that 17.8% recorded in its accounts.
Because this entry by Team Blue represented a change of control, the incentive plan with 'phantom shares' was unlocked. A total of €3.6M was distributed among the team. And in December 2024, a new expanded plan was approved under the umbrella of the Belgium-based group.
In the year of the sale, fiscal year 2024, the Spanish company closed with net revenues of €15.3M (€4.3M in the US and €3.6M in Spain). This practically doubled the figure from the previous year. It is a very profitable company with a net profit of just over €3M (which barely changed due to the distribution of money from the incentive plan).
That 50.9% passed into the hands of the Belgian group's parent company, where it coexists with shares of other companies that the group has acquired, including software such as Billdu (invoicing), Iubenda (compliance), or SimplyBook (online booking).
Nov 18
at
10:15 AM
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