How to get your first 100 users if you’re not a marketing genius:

The “distribution is the king” crowd is mostly the founders who built an average product, failed & blame distribution.

Ofc, you need an initial boost to get eyes on your product. The first 100 users.

Here is how to get them in a way that you don’t have to be a marketing genius:

1. Launch on all launchpads

- @ProductHunt

- @devhunt_

- uneed

- @MicroLaunchHQ

- @FazierHQ

- @Peerlist

- launching today

- @tinylaunch

- @IndieHackers

- ctrlaltCC

- simplelister

- @BetaList

- @AppSumo

- Dailypings

2. Introduce your product in social media every day until it goes viral.

See other viral product launch posts, copy their templates. Do it 100 days in a row and one day you’ll go viral (if you copy the viral templates).

Here is the prompt for grok:

“here is the viral product launch template and below the info about MY actual product. PLEASE create a launch post for me by using the viral template. Make sure you follow the viral template language style and tone of the voice.

Viral template:...

My product info:...”

3. List your product on all relevant directories.

Do it manually, find a competitor, find the directories they’re are listed on by watching their their backlinks, make a list, submit to each (or save yourself time by letting listingbott.com do it for you).

4. Run an AI SEO agent that generates articles for you every day on autopilot ( e.g. seobotai.com ) or build those articles yourself using grok deep research and post them manually one by one (50 articles is a good start). Also make sure to grow your domain rating to at least 15.

5. Paid ads.

You can try using X, google or fb ads if you know how and you have time for it.

If you don’t have time, use tinyadz.com (it’ll do the whole thing for you, starting at $19/mo).

6. Cold DMs and cold replies on social media

- find relevant people and relevant posts

- DM/reply with your product

- Keep the pitch super short, ideally one sentence

- don’t spam, be relevant

- Try different pitches, to see which one converts

- cold email outreach is ok too