I was fortunate to attend a dinner organized by one of the most successful and influential venture capital firms in Silicon Valley.

3 observations:

1/ Some portfolio companies are seeing 10% pipeline (!) coming from Chat GPT. Those are not tiny startups - they're in growth mode. And they're seeing enough traction from AI that they're keen to invest in visibility.

2/ Everyone wants to automate more, but there is still a massive gap between theory and practice. There's too much hype, misinformation and theory - not enough field-tested advice and true practitioners.

3/ Every founder and decision-maker understands that trust is critical when building a brand. It sounds so basic but the scarce core ingredient of any AI experience is trust, and that comes from human connection. So, the 1-2 punch combo is aggressive AI automation paired with authentic, useful experiences.

AI (Search) isn't a buzz anymore - it's real and companies are going after it. At the same time, the new playbook isn't figured out yet.