Notes

You need to know this!

Grow faster with video and audio.

Do it. Add it. Grow joyfully ❤️

Just attended an internal meeting re: podcasting on Substack, and our data team shared some 🤯 stats:

  • Publishers who add audio or video to their posts grow 2.5X faster

  • Of the 250 highest-revenue Substacks, more than half publish audio and video

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