Write for the audience you want.
As for schedule, write when you want to. Don’t force yourself to keep a schedule that drains you. You will write crappy Notes that defeat the purpose.
Tinker and experiment till you find the mix that works best for you.
I confess, I’m overwhelmed by people sharing varying Notes “best practices” -
Some say post more than 5X/day.
Others say 2X.
While a few have even shared they don’t post daily, only post articles!