Make money doing the work you believe in

Every GTM team is using AI in 2026. And we're all getting bored with the same generic messaging cluttering our inboxes at scale.

"Congrats on your new job." "Ground-breaking CRO workflow." "I am curious..."

LinkedIn copy that sounds like a chatbot wrote it - because it did.

Everyone has access to the same LLMs and prompts. What separates AI GTM losers from winners isn't the AI model.

It's the context you feed it.

Context engineering is how you teach an LLM your ICP, your wins, your losses, your competitors, your pricing objections—so it stops guessing and starts thinking like your best rep.

And Claude Code is the tool that makes it real.

I'm going live with Jordan Crawford (investor in Clay, founder of Blueprint GTM, co-creator of Cannonball GTM) to build a real GTM campaign in Claude Code - live.

You'll walk away with:

→ How to set up Claude Code with your company context so it produces work you'd actually be proud to send

→ Which GTM workflows are worth automating (and which need your human brain)

→ How to structure campaign briefs that deliver landing pages, email sequences, and Clay workflows that don't sound like templates

→ The context engineering setup that turns Claude into a system that gets smarter every week

→ Live Q&A - bring your use case

Non-coders welcome. If you can write a Google Doc, you can do this.

See you on Thursday, February 19th.

Join here: linkedin.com/events/742…

Feb 9
at
4:05 PM
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