My little Substack got roasted in front of 1,000 people - and it worked perfectly š
I bought a ticket to a tech roast in NYC specifically to get my newsletter exposed to a massive audience.
Raised my hand when the comedians asked.
Let them TEAR ME APART for 10 minutes while I slipped in my full domain (āmarketing ideas dot comā) between the brutal jokes.
And⦠it worked!
The comedians uploaded the below clip to Instagram and itās already at 154k views š
I got thousands of new subscribers just from this video!
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š§ What I learned: The highest ROI marketing happens when you become the content people actually want to see.