Make money doing the work you believe in

A small bookstore in my hometown got complaints about certain titles on the shelves.

Parents called. Emails came in.

β€œAre you going to pull them?” I asked.

The owner shook his head. β€œNo.”

Sales went up. The place filled out.

People pay attention when someone refuses to cave.

And they tend to show up for it.

May 8
at
6:00 AM
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