It’s a stylistic horror film featuring a who’s who of Gen Z it girls and millennial icons: Lili Reinhart, Lola Tung, Victoria Pedretti, Alexandra Shipp, Emma Chamberlain, and Gabrielle Union. Produced by Diablo Cody and based on a play by Julia Houghton, the movie–premiering at SXSW–follows a group of women who work at a retail store but are also in a cult/practicing witchcraft. The aesthetics are amazing and if the current website is any indication of what’s to come from the PR tour, it’s going to be very cool and very Gen Z.