I am often torn about “extracurriculars” too - all the things outside of Ghia that keep me inspired, when indeed work has taken every inch of my brainspace too, but are not my core professional focus (which is 100% Ghia). I also struggle with separating my identity from my identity as the founder of Ghia.

I can’t tell you the number of times I have been introduced as “Melanie - Melanie is Ghia!”. It makes me scared: what if Ghia fails? I will be nothing.

I hope to someday get to a place where my company can live without me, and also be many other things to people :) and the Substack is a little bit of that. It’s me off duty, even though sometimes I also like to lift the curtain about what it takes to make a product, to be a founder: it sounds so official, but it actually just means flying by the seat of my pants most days and doing the best I can when I often feel unequipped.

Thank you for this note and for reading!

I kinda get this— I wanted to start a Substack when I was an active founder and a friend talked me out of it because it bifurcated my focus from my company’s newsletter or marketing. But I wanted something just for mewhen my business had consumed every single inch of my life. It felt like an effort to preserve any sort of individual iden…

Mar 30
at
9:44 PM