The Most Powerful Newsletter Format: 1 Idea, 1 Insight, 1 Action.
You don’t need 8 sections or 12 links.
A minimalist newsletter can be:
One idea.
One insight.
One action.
That’s enough.
People don’t unsubscribe because your issues are short. They unsubscribe because they’re unfocused.
What “one action” could you add to your next issue?