Make money doing the work you believe in
I wrote an update on Bumble after Q1.
Still a messy setup: users are down, the stock is hated, and the new loan is expensive.
But Q1 also showed that underneath the reset, Bumble remains highly cash-generative. My 2026 estimate is deliberately burdened by the Q4 relaunch / 360 marketing campaign, and I still get to a near-30% owner earnings yield at today’s price.
The real question is whether Whitney Wolfe Herd can turn Bumble from a marketed product back into a great product. If the new product merely stabilizes the user base, the equity math becomes VERY interesting.
May 6
at
7:59 PM