Jones’ return to X will surely bring with it the usual provocations; who knows which fictional chemicals will be turning which animals gay in 2024. But on the X of today there are far fewer people available to be provoked; fewer reporters to engage with and amplify his abuse; fewer advertisers to fund the infrastructure he now hopes to rely on. The more relevant conversations are now elsewhere, and whatever Musk may be doing on X, Jones will not be a part of them.