Imagine you're a girl born in 1998.

At five years old Disney tells you confidence means defiance.

At eight years old school teaches assertiveness.

At twelve Dove tells you to love yourself exactly as you are.

At fifteen Instagram tells you to protect your peace.

At twenty therapy tells you compromise is people pleasing.

At twenty-five TikTok tells you "No is a complete sentence."

Taken alone, these messages can be dismissed as harmless.

The question is what happens when they all point in exactly the same psychological direction for an entire lifetime.