Make money doing the work you believe in

I interviewed a guy “Jeff” (successful entrepreneur who wanted to be anonymous) who gave the great analogy of trying to optimize Halloween (that’s the day we talked):

“Imagine optimizing Halloween. You're gonna have a schedule for when you get your costumes on. You're gonna have a quota for how many candy bars you give away. And you're gonna have a review of your goals and a system process review… [etc.]

Like, we just ruined Halloween, right?”

We talked about what would happen if my son didn’t meet his candy-collecting quota. How would I hold him accountable for this failure?

“And when you're running a business, that's really helpful.

But it's not a Halloween business, man. It's just Halloween.”

Optimizing, like this, is a skill that can get you far in a lot of places.

And also make your life miserable.

newsletter.thewayofwork…

Aug 19
at
11:58 PM
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