Between April 28th and May 12th, 2023, I comped over 25,000 of my long-term subscribers between a 3-6 month trial of The Author Stack.
In the last 30 days, as people have been falling off their subscriptions, I’ve been using that opportunity to trim my list of inactive subscribers that came from those imports.
The first time, the people I cut didn’t negatively impact my opens much and significantly increased my open rate. We’ll see if the same is true this time.
The next date of note is October 28th, where 10,500 people come off their free trial.
With each trial ending, several people have signed up for paid memberships, but that number is nowhere near the level I thought I would see from the trials expiring.
On April 28th, I had 17 paid. Currently, I have 68. I did launch three books during that time which raised a combined $19,630 which likely takes away from people subscribing as a paid member.
Still, I’m happy to see so many people are still reading. I basically get close to or more than 10,000 opens every time I post something, which is a nice boost to the ego if nothing else.