Substack is going backwards. Most definitely no longer as welcoming to long-form writing as it used to be…

• Spend 3 minutes writing a note: get almost 400 likes and a wave of new subscribers.

• Spend 30 hours researching, creating graphs based on a survey, preparing a thoughtful post on the exact same topic: get 40 likes and lose more subscribers than ever before.

Hamish McKenzie Mills Baker - take note of this conversation thread; seems a lot of writers are experiencing this (and I’m not the first one to make this observation).