The app for independent voices

Sweetgreen isn’t losing awareness.

It’s losing craving.

Healthy gets attention.

Desire drives revenue.

That gap?

Worth $20M+.

And IHOP’s $2.3B move proves something else:

Leadership decisions compound just like brand ones.

Sweetgreen Craveability and IHOP spends $2.3 Billion to FIRE former CEO
Apr 3
at
1:06 PM
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